We Are PHARMA! Advancing Equity 2024

Client Partner:

OneWe Reach

We Go Two in a Row with We Are PHARMA! Advancing Equity
The second issue of We Are Pharma! Advancing Equity begins a streak of successive award-winning print designs for Women of Color in Pharma (WOCIP)'s magazine.
CHALLENGE

Maintain the design excellence of the inaugural issue while offering a different visual direction that is distinct yet on brand.

REQUEST

Design a new issue to highlight the journeys of Latinas leading the way in biopharma.

RESULT

The second issue of We Are Pharma! Advancing Equity magazine followed the first issue with an award-winning design showcasing women of color’s leadership, innovation, and excellence in the pharmaceutical industry.

AWARD RECOGNITIONS

2024
MarCom Awards
MarCom Awards
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2024
GDUSA Design Award
GDUSA
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2025
Davey Award for Print Design
Davey Awards
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Frequently Asked Questions About Services Used in We Are PHARMA! Advancing Equity 2024

These services from A Great Idea include the following:

How do you ensure the copy reflects our voice and values?

We perform in-depth discovery and research on your organization’s writing. This means we pay attention to who you’re talking to and how you’re talking to them. Whether it’s using the right point of view, using a specific grammar style, or capturing a specific tone, our expert copywriters can ensure continuity as well as strengthen your brand voice.

Can you print materials?

While we don’t do in-house printing, we can help you get your materials printed! This includes having final printed materials sent to you or printed near you for pickup. In the design process, we ensure your files are prepared to be sent to printers by ensuring correct sizing, bleeds, and file packaging.

Is there a difference between print and digital design?

Put simply, print design is collateral design, meant for physical assets, while digital design is for electronic dissemination. Beyond that, there are differences in the designs we create for each channel. Considerations like text size, colors, and readability vary across formats.

What types of copywriting services do you offer?

We provide a range of mission-led copywriting services. This means writing for websites, social media channels, publications, appeals, newsletters, and more.

Can you do Search Engine Optimization (SEO)?

Yes! We integrate SEO into all copy that we write, especially website and social media copy. From keywords to hashtags, we ensure our writing is created to connect, whether you’re scrolling on the page or finding one of our partners in a search engine.

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