Mind My Health Web Application Launch

Client Partner:

Mind My Health

Mind My Health is free online tool gives users throughout the country (though focused on North and South Carolina) the opportunity to store and manage their advance care planning health documents. A Great Idea leads creative direction, product strategy, and management of development. This includes branding, user experience, graphic design, email communications design, interface design, social media strategy, and print collateral as well as managing the development team for this web application.
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Advanced Tool

Introduced as an innovative partnership with healthcare advocates throughout North and South Carolina, Mind My Health aims to reduce the challenges and infrequency many experience in having advance care documents available when they are needed. This project had only begun early phases of development when A Great Idea was brought on to lead the initiative by both establishing a brand and architecting a web application tool that could connect diverse communities to own their own health by planning for care in advance.

Ease of Access

At every step, consideration is made for an interface that ensures every user can view, download, and even share their documents. With decades of experience in responsive web design, the A Great Idea team began the project applying strong user experience principles, including interactive wireframes.

Built For the Future

Mind My Health’s unique approach, the vast network of healthcare partnerships, and leadership of regional and national experts represent a vision in how the future must include universal access to every person’s advanced care documents. A Great Idea shared the room with these leaders for intensive strategy sessions that lay the roadmap for the web application and provide clear guidance for the functions and expansions that drive success.

Frequently Asked Questions About Services Used in Mind My Health Web Application Launch

What types of copywriting services do you offer?

We provide a range of mission-led copywriting services. This means writing for websites, social media channels, publications, appeals, newsletters, and more.

How long does a website project take?

This can vary! Simple sites using 2-3 templates with 10-15 pages can take just a few weeks, while large projects can take months. We tailor our timelines to fit your team’s needs, budget, and capacity while remaining transparent and accurate about how long the project will take.

Do you offer healthcare website design?

Yes, in fact, we specialize in healthcare website design services! Our innovative healthcare clients do a range of work from equitable representation to PrEP access to queer healthcare coverage. Our healthcare website design services make it possible for them to keep their communities involved, included, and informed.

How do you ensure the copy reflects our voice and values?

We perform in-depth discovery and research on your organization’s writing. This means we pay attention to who you’re talking to and how you’re talking to them. Whether it’s using the right point of view, using a specific grammar style, or capturing a specific tone, our expert copywriters can ensure continuity as well as strengthen your brand voice.

What makes a great website?

A great website is easy to navigate, responsive, accessible in every way, and looks great. We combine our full-stack development expertise with graphic design acumen to build sites that are meaningful to your audience.

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