Advocate for Adult Industry Reform Directory

Client Partner:

New Moon Network

First of Its Kind Sex Work Advocacy Directory!
New Moon Network sought to centralize information for adult industry advocates. We helped launch the Advocate for Adult Industry Reform (AAIR) Directory as an online repository of opportunities and resources for sex worker rights, decriminalization initiatives, and survivor advocates. A Great Idea developed the branding and built the AAIR website for this pilot program.
CHALLENGE

No directory of resources and materials dedicated to sex worker advocacy existed before. The client’s vision was not fully formed when A Great Idea was approached.

REQUEST

Create a resource website that includes diverse experiences and identities within sex work. The tone of the site should be lighthearted.

RESULT

A Great Idea built an incredibly easy-to-use, demographically inclusive online directory. Additionally, we designed a whimsical logo that played off of the “AAIR” acronym. Custom illustrations were created to visually reinforce the more cheerful tone. 

AWARD RECOGNITIONS

2024
Web Excellence Award
Web Excellence Awards
Learn More
"
It was really great to work with A Great Idea on design and strategy—really thinking through how we wanna position ourselves as a nonprofit and as a movement leader.
"
Melodie G.
,
Co-Director

It's Bespoke!

Custom illustrations were commissioned to perfectly complement the visual direction and to reflect the human-centered approach and diversity of our communities.

Filter Feeding Info

AAIR Directory’s user experience of its search functionality is effortless. Using filters to refine displayed information, those looking for events, funding opportunities, jobs, courses, and other resources can easily find all of the available information based on the selected filters.

Memorably Lighthearted

Playing off of Advocate for Adult Industry Reform’s acronym–AAIR–New Moon Network’s stakeholders delighted in our simple, but instantly memorable cloud theme.

Frequently Asked Questions About Services Used in Advocate for Adult Industry Reform Directory

How do you make sure our site is accessible?

We build accessibility into each step of our web design process and stick closely to ADA and WCAG 2.2 standards. From high color contrast to screen reader compatibility and keyboard navigation, we make sure the site works for everyone.

Can you integrate our CRM, donation platform, or LMS?

Yes! We regularly build custom integrations to enable on-screen donation, sign-ups, or community mobilization.

Do you offer education website design?

We have over a decade of experience in education website design. Many of our incredible clients are leaders in the education industry, doing work to ensure learning is equitable and inclusive. Our education website design services make it easier for them to reach their audiences and centralize their digital presence!

What types of copywriting services do you offer?

We provide a range of mission-led copywriting services. This means writing for websites, social media channels, publications, appeals, newsletters, and more.

Will the UI design work on mobile and desktop?

Yes! We build UI design with most common devices and browsers in mind to ensure your website is consistent and usable across platforms.

VISIT COMPLETE FAQ